03/11/22 – Talk Data to Me
Talk Data to Me
You can’t improve what you can’t measure. In this week’s episode, we nerd-out over all things data with special guest Joshua Bowie, Director of Analytics and Marketing at Gables Residential. He talks about how his team takes a holistic approach to improving the customer experience by using data to create and test hypotheses, and shares his thoughts on current trends like AI.
Topics discussed in this episode
- Which metrics you should focus on.
- How to test and iterate on the renter journey to drive higher conversions.
- How we can continue to innovate in the multifamily industry.
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